There are three principal areas that management must focus on to survive and prosper in this period of change.
- Revise your valuable formula-that competitive element that generates profit and sustainable success for the business.
- Modify operations-change the way the business works to adapt quickly to the environment.
- Manage for cash-while the storm is (still) blowing, prioritize cash even over profit and investment.
These are inter-related and ignoring any one of these while focusing on the others will be detrimental to the long term success of your business.
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